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            • Courses | Professor Dr. Thorsten Wiesel
 
Professor Dr. Thorsten Wiesel
Full Professor

Chair of Value-Based Marketing

Am Stadtgraben 13-15
48143 Münster


Room: MCM 204

Phone: +49 251 83-28207
t.wiesel@uni-muenster.de
www.marketingcenter.de/iwm/institut/wiesel.html

  • About
  • Publications
  • Projects
  • Awards
  • Courses
  • General Vita

  • Summer Term 2025

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Lecture/Exercise
    Marketing Management
    englisch

    Lecture/Exercise
    Tutorial on Marketing Management
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2024/25

    Master

    Lecture/Exercise
    Go-to-Market | Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2024

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Lecture
    Marketing Management
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2023/24

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Go-to-Market | Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2023

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Exercise
    Marketing Management
    englisch

    Lecture
    Marketing Management
    englisch

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2022/23

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2022

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2021/22

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2021

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Master

    Seminar
    Seminar | DoIT! in collaboration with REACH
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2020/21

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch
  • Dates and Events
    10.
    Jun.
    2025

    Exam | Entertainment Media Marketing

    16:30 - 18:00
    Authored by LMM
     
    11.
    Jun.
    2025

    Exam | Willkommen zur BWL!

    11:00 - 12:30
    Authored by LMM
     
    24.
    Jul.
    2025

    Exam | Sales Management

    11:00 - 11:00
    Authored by IFM
     
    29.
    Jul.
    2025

    Exam | Brand Management

    08:00 - 09:30
    Authored by LMM
     
  • News
    03.
    Jun.
    2025

    Research Visit from Anna Salonen (University of Jyväskylä) at the Marketing Center Münster

     
    02.
    Jun.
    2025

    Selling and Sales Management for Successful Servitization: New Publication by Dr. Victoria Kramer and Sertan Eravci in JPSSM

     
    02.
    Jun.
    2025

    Application for the MCM master seminars in the winter semester 2025

     
    23.
    May.
    2025

    From Theory to Practice: Hands-On Learning

     
    20.
    May.
    2025

    Prof. Krafft: Publications in Journal of Marketing & Journal of Retailing - and Best Paper Award

     
    More news

Contact

Marketing Center Münster

Am Stadtgraben 13-15
48143 Münster
Germany

marketing@uni-muenster.de

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