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            • Courses | Professor Dr. Thorsten Wiesel
 
Professor Dr. Thorsten Wiesel
Full Professor

Chair of Value-Based Marketing

Am Stadtgraben 13-15
48143 Münster


Room: MCM 204

Phone: +49 251 83-28207
t.wiesel@uni-muenster.de
www.marketingcenter.de/iwm/institut/wiesel.html

  • About
  • Publications
  • Projects
  • Awards
  • Courses
  • General Vita

  • Summer Term 2026

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Lecture/Exercise
    Marketing Management
    englisch

    Lecture/Exercise
    Tutorial on Marketing Management
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Seminar
    BSc Seminar | Future of Sports Business
    deutsch

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2025/26

    Master

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2025

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Lecture/Exercise
    Marketing Management
    englisch

    Lecture/Exercise
    Tutorial on Marketing Management
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2024/25

    Master

    Lecture/Exercise
    Go-to-Market | Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2024

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Lecture
    Marketing Management
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2023/24

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Go-to-Market | Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2023

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Exercise
    Marketing Management
    englisch

    Lecture
    Marketing Management
    englisch

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2022/23

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2022

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2021/22

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2021

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Master

    Seminar
    Seminar | DoIT! in collaboration with REACH
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2020/21

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch
  • Dates and Events
    09.
    Feb.
    2026

    Exam | Grundlagen des Marketing (B.Sc.)

    08:00 - 09:30
    Authored by IWM
     
    19.
    Feb.
    2026

    Exam | Willkommen zur BWL! (B.Sc.)

    Authored by LMM
     
    first slot at 8:00am
  • News
    27.
    Jan.
    2026

    Successful Guest Lecture on Sales Territory Alignment with Tobias Frank and Christine Collot

     
    26.
    Jan.
    2026

    MCM celebrates Varadarajan Award for Professor Sebastian Hohenberg

     
    23.
    Jan.
    2026

    Dr. Christian Böing Appointed Honorary Professor!

     
    05.
    Jan.
    2026

    The MCM welcomes Urs Moeller (Country Manager Germany @ Coolblue) for an insightful guest lecture

     
    05.
    Jan.
    2026

    Die Magie von Filmorten als Wirtschaftsfaktor: Prof. Hennig-Thurau im Interview mit Deutschlandfunk Kultur

     
    More news

Contact

Marketing Center Münster
Am Stadtgraben 13-15
48143 Münster
Germany

marketing@uni-muenster.de
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