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            • Courses | Professor Dr. Thorsten Wiesel
 
Professor Dr. Thorsten Wiesel
Full Professor

Chair of Value-Based Marketing

Am Stadtgraben 13-15
48143 Münster


Room: MCM 204

Phone: +49 251 83-28207
t.wiesel@uni-muenster.de
www.marketingcenter.de/iwm/institut/wiesel.html

  • About
  • Publications
  • Projects
  • Awards
  • Courses
  • General Vita

  • Winter Term 2026/27

    Master

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2026

    Bachelor

    Seminar
    BSc Seminar | Future of Sports Business
    deutsch

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Lecture/Exercise
    Marketing Management
    englisch

    Lecture/Exercise
    Tutorial on Marketing Management
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2025/26

    Master

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2025

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Lecture/Exercise
    Marketing Management
    englisch

    Lecture/Exercise
    Tutorial on Marketing Management
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2024/25

    Master

    Lecture/Exercise
    Go-to-Market | Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2024

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Lecture
    Marketing Management
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2023/24

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Go-to-Market | Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2023

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Exercise
    Marketing Management
    englisch

    Lecture
    Marketing Management
    englisch

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2022/23

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium@IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2022

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2021/22

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Summer Term 2021

    Bachelor

    Lecture/Exercise
    Entrepreneurial Marketing (Marketing Specialization)
    englisch

    Master

    Seminar
    Seminar | DoIT! in collaboration with REACH
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch

  • Winter Term 2020/21

    Bachelor

    Lecture/Exercise
    Grundlagen des Marketing
    deutsch

    Master

    Lecture/Exercise
    Entrepreneurship 2
    englisch

    Lecture/Exercise
    Innovation Management | Entrepreneurship 1
    englisch

    PhD students

    PhD Seminar
    Doctoral Colloquium IWM
    englisch

    Others

    Workshop
    MCM Brown Bag Seminar (Research Seminar Series)
    englisch
  • Dates and Events
    06.
    Oct.
    2026

    Exam inspection | Marketing Analytics I

    15:00 - 16:30
    Authored by IFM
     
    08.
    Oct.
    2026

    MSc Major Marketing Bootcamp

    09:00 - 14:00
    Authored by Sonja Gensler
     
    09.
    Oct.
    2026

    Exam Inspection | Marketing Management (BSc)

    08:30 - 10:45
    Authored by Sonja Gensler
     
    13.
    Oct.
    2026

    Exam Inspection | Entertainment Media Marketing

    10:00 - 11:00
    Authored by LMM
     
    14.
    Oct.
    2026

    Exam Inspection | Brand Management (MSc)

    08:30 - 09:30
    Authored by LMM
     
    More events
  • News
    05.
    Oct.
    2026

    When the Queue Becomes the Experience: Professor Hennig-Thurau on “Gastro Hypes” in WDR

     
    05.
    Oct.
    2026

    Shaping the Future of B2B Research: Sebastian Hohenberg at the IMM Summit

     
    11.
    Sep.
    2026

    Social Media Manager:innen gesucht: Das MCM braucht Unterstützung!

     
    11.
    Sep.
    2026

    Joint Doctoral Seminar of the Chair of Marketing Management at BI Norwegian Business School

     
    20.
    Aug.
    2026

    From the Lecture Hall into the Arena: IWM Project Seminar with FC Schalke 04 and Uni Baskets Münster

     
    More news

Contact

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Am Stadtgraben 13-15
48143 Münster
Germany

marketing@uni-muenster.de
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