Guest Lectures
Classes which provide fascinating and enlightening insights into the day-to-day practicalities of business life are an important constituent of the courses on offer at the Marketing Center Münster. Not only do guest lectures ensure that there is a constant exchange of information between academia and the business world. They also afford students an opportunity to view topics from different angles and familiarize themselves with current practical problems and solutions. At regular intervals company representatives hold lectures and seminars, in which they share their knowledge and experiences with students. All the students at the School of Business and Economics are welcome to attend the guest lectures.
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Summer Term 2022
Lecture: Innovations Management
Lecture: Brand Management
Jan Trichterborn
(Marketing Director Bakery DACH at Mondelēz International)
Per Lasse Küpper
(Senior Marketing Lead Bundesliga Partnership at Mondelēz International)
Insa Weber
(Brand Manager at Mondelēz International)Lecture: Services Marketing in the Digital Age
Werner Kunz
(Professor of Marketing, University of Massachusetts Boston) -
Summer Term 2020
Lecture: Marketing Operations
Juan Barrios
(Senior Designer, Interbrand)
Max Riedel
(Consultant Brand Strategy, Interbrand)Lecture: Marketing Operations
David Middelbeck
(Co-founder & Managing Director, edyoucated) -
Winter Term 2019/20
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Summer Term 2019
Lecture: Marketing Operations
Dr. Julien Dolenc
(Associate Director Strategy, Interbrand)
Juan Barrios
(Senior Designer, Interbrand)Lecture: Marketing Operations
Oliver Gediehn
(Expert Associate Partner, McKinsey & Company, Inc.)
Peter Saffert
(Expert, McKinsey & Company, Inc.) -
Winter Term 2018/19
Lecture: Innovation Management
Dr. Marcel Stafflage
(Capgemini)
Dr. Simon Monske
(Capgemini)Lecture: Innovation Management
Christopher Husemann
(CMO, Flaschenpost)
Niklas Plath
(COO, Flaschenpost)Lecture: Innovation Management
Dr. Matthias Weddeling
(CEO, LV digital GmbH)
Michael Romer
(Leiter Business Development, LV digital GmbH)Lecture: Sales Management
Klaus Rudert
(Managing Director Germany, DowDuPont)
Benedikt Rammrath
(Senior Account Executive, DowDuPont)Lecture: Sales Management
Lecture: Sales Management
Marcel Hahne
(Customer Business Director, Mars Petcare)
Nexan Chopra
(E-Commerce Leader Germany, Mars Petcare)Lecture: Market-Oriented Leadership
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Summer Term 2018
Lecture: Innovationsmanagement
Lecture: Innovationsmanagement
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Winter Term 2017/18
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Summer Term 2017
Lecture: Marketing Operations
Lecture: Marketing Operations
Lecture: Marketing Operations
Dr. Lars Fiedler
VP and Solution General Manager Marketing Solution, McKinsey
Daniel Hagemeier
CTO, 4tree
Dr. Kirsten Blacha
Engagement Manager, McKinsey -
Winter Term 2016/17
Lecture: Sales Management
Martin Naßhan
Head of Salesforce, Engelhard Arzneimittel GmbH & Co. KG
Christine Hensel
Key Account Manager, Engelhard Arzneimittel GmbH & Co. KGLecture: Sales Management
Jan Nachtwey
CFO, CLAAS Vertriebsgesellschaft mbH
Robert von Keudell
Head of Network Development, CLAAS Vertriebsgesellschaft mbHLecture: Sales Management Marcel Hahne
Customer Business Director, Mars Petcare, Mars GmbH
Nexan Chopra
E-Commerce Leader Germany, Mars GmbHLecture: Sales Management Dr. Jürgen Völker
Managing Director, Dow Deutschland Anlagengesellschaft mbH
Benedikt Rammrath,
Senior Account Executive, Dow Deutschland Anlagengesellschaft mbHLecture: Innovation Management
Lecture: Innovation Management
Dr. Frank Wüller
Founder and Managing Director of COMPEON GmbH
Sebastian Kotzwander
Founder and Managing Director of Grünspar GmbHLecture: Grundlagen des Marketing -
Winter Term 2015/2016
Lecture: Marketing 1
Jochen Zaumseil
Executive Vice-President Westeuropa bei L'OréalLecture: E-Commerce
Dr. Gerald Schönbucher
Gründer und Geschäftsführer des Online-Kaufhauses HitmeisterLecture: E-Commerce
Lecture: Value-Based Marketing
Lecture: Value-Based Marketing
Lecture: Value-Based Marketing
Gertje Zeegers
Manager der "Marketing Intelligence Academy" bei MIcompany
Sven van Veen
Projektleiter bei MIcompany