Classes which provide fascinating and enlightening insights into the day-to-day practicalities of business life are an important constituent of the courses on offer at the Marketing Center Münster. Not only do guest lectures ensure that there is a constant exchange of information between academia and the business world. They also afford students an opportunity to view topics from different angles and familiarize themselves with current practical problems and solutions. At regular intervals company representatives hold lectures and seminars, in which they share their knowledge and experiences with students. All the students at the School of Business and Economics are welcome to attend the guest lectures. 

• Summer Term 2022

  	Lecture: Innovations Management Julia König (HR Manager bei Magna BDW)
  	Lecture: Brand Management Jan Trichterborn (Marketing Director Bakery DACH at Mondelēz International) Per Lasse Küpper (Senior Marketing Lead Bundesliga Partnership at Mondelēz International) Insa Weber (Brand Manager at Mondelēz International)
  	Lecture: Services Marketing in the Digital Age Werner Kunz (Professor of Marketing, University of Massachusetts Boston)

• Summer Term 2020

  	Lecture: Marketing Operations Juan Barrios (Senior Designer, Interbrand) Max Riedel (Consultant Brand Strategy, Interbrand)
  	Lecture: Marketing Operations David Middelbeck (Co-founder & Managing Director, edyoucated)

• Winter Term 2019/20

  	Lecture: Sales Management Tobias Frank Director National Sales, Engelhard Arzneimittel GmbH & Co. KG Christine Collot Head of Shopper & Trade Marketing, Engelhard Arzneimittel GmbH & Co. KG
  	Lecture: Sales Management Klaus Rudert (Managing Director Germany, DowDuPont) Benedikt Rammrath (Senior Account Executive, DowDuPont) Elena Czerny (Market Value Manager PU Systems EMEAI)
  	Lecture: Sales Management Frank Hanisch (Customer Business Director, Mars Petcare) Nexan Chopra (EU Customer Business Director, Mars)
  	Lecture: Consumer Behavior Dr. Pia Furchheim (ZHAW School of Management and Law, Suisse) Prof. Dr. Karen Gedenk (University of Hamburg) Prof. Dr. Wayne Hoyer (The University of Texas at Austin)
  	Lecture: Consumer Behavior Laura Lorch (Jr. Category Manager – Henkel Beauty Care) Peter Reichmann (Head of Category Insight Management – Henkel Beauty Care)

• Summer Term 2019

  	Lecture: Marketing Operations Dr. Julien Dolenc (Associate Director Strategy, Interbrand) Juan Barrios (Senior Designer, Interbrand)
  	Lecture: Marketing Operations Oliver Gediehn (Expert Associate Partner, McKinsey & Company, Inc.) Peter Saffert (Expert, McKinsey & Company, Inc.)

• Winter Term 2018/19

  	Lecture: Innovation Management Dr. Marcel Stafflage (Capgemini) Dr. Simon Monske (Capgemini)
  	Lecture: Innovation Management Christopher Husemann (CMO, Flaschenpost) Niklas Plath (COO, Flaschenpost)
  	Lecture: Innovation Management Dr. Matthias Weddeling (CEO, LV digital GmbH) Michael Romer (Leiter Business Development, LV digital GmbH)
  	Lecture: Sales Management Klaus Rudert (Managing Director Germany, DowDuPont) Benedikt Rammrath (Senior Account Executive, DowDuPont)
  	Lecture: Sales Management Professor Richard McFarland (ESSEC Business School)
  	Lecture: Sales Management Marcel Hahne (Customer Business Director, Mars Petcare) Nexan Chopra (E-Commerce Leader Germany, Mars Petcare)
  	Lecture: Market-Oriented Leadership Philipp Markmann (CMO L'Oréal)

• Summer Term 2018

  	Lecture: Innovationsmanagement Nico Lumma (Managing Partner, Next Media Accelerator)
  	Lecture: Innovationsmanagement Max Laarmann (Co-Gründer, Emma Matratzen)

• Winter Term 2017/18

  	Lecture: Innovation Management Dr. Tobias Pfaff (Founder and Managing Director Foodtracks) Artjem Weissbeck (Founder and Managing Director Kapten & Son) Dr. Florian Böckermann (Founder and Managing Director Finne Brauerei) Dr. Niels Ommen (Project Manager, Business Innovations OBI Next) Marc Weßling (Start-up Koordinator bei Westfalen AG) Bernd Arkenau (Investment Director eCapital) Sebastian Köffer (MünsterLAND Hub) Janita Tönnissen (AFO WWU Münster)
  	Lecture: Sales Management Tobias Frank Head of Key Account Management, Engelhard Arzneimittel GmbH & Co. KG Christine Collot Key Account Manager, Engelhard Arzneimittel GmbH & Co. KG
  	Lecture: Sales Management Klaus Rudert Managing Director, DOW Deutschland Anlagengesellschaft Benedikt Rammrath Senior Account Executive, DOW Deutschland Anlagengesellschaft
  	Lecture: Sales Management Marcel Hahne Customer Business Director, Mars Petcare, Mars GmbH Nexan Chopra E-Commerce Leader Germany, Mars GmbH

• Summer Term 2017

  	Lecture: Marketing Operations Guido van Garderen Strategy Director, Interbrand
  	Lecture: Marketing Operations Melanie Hübschen Head of Marketing Styling Germany, Henkel
  	Lecture:  Marketing Operations Dr. Lars Fiedler VP and Solution General Manager Marketing Solution, McKinsey Daniel Hagemeier CTO, 4tree Dr. Kirsten Blacha Engagement Manager, McKinsey

• Winter Term 2016/17

  	Lecture: Sales Management Martin Naßhan Head of Salesforce, Engelhard Arzneimittel GmbH & Co. KG Christine Hensel Key Account Manager, Engelhard Arzneimittel GmbH & Co. KG
  	Lecture: Sales Management Jan Nachtwey CFO, CLAAS Vertriebsgesellschaft mbH Robert von Keudell Head of Network Development, CLAAS Vertriebsgesellschaft mbH
  	Lecture: Sales Management Marcel Hahne Customer Business Director, Mars Petcare, Mars GmbH Nexan Chopra E-Commerce Leader Germany, Mars GmbH
  	Lecture: Sales Management Dr. Jürgen Völker Managing Director, Dow Deutschland Anlagengesellschaft mbH Benedikt Rammrath, Senior Account Executive, Dow Deutschland Anlagengesellschaft mbH
  	Lecture: Innovation Management Dr. Jan Flemming Manager Digital Strategy at REWE Digital
  	Lecture: Innovation Management Dr. Frank Wüller Founder and Managing Director of COMPEON GmbH  Sebastian Kotzwander Founder and Managing Director of Grünspar GmbH
  	Lecture: Grundlagen des Marketing Maurice M. Oosenbrugh​ Founder Eucon GmbH and Investor

• Winter Term 2015/2016

  	Lecture: Marketing 1 Jochen Zaumseil Executive Vice-President Westeuropa bei L'Oréal
  	Lecture: E-Commerce Dr. Gerald Schönbucher Gründer und Geschäftsführer des Online-Kaufhauses Hitmeister
  	Lecture: E-Commerce Alexander Gösswein Managing Director DACH von Criteo
  	Lecture: Value-Based Marketing Nicolai Andersen Leader Innovation & Analytics von Deloitte
  	Lecture: Value-Based Marketing Dr. Christian Böing CEO der Strato AG
  	Lecture: Value-Based Marketing Gertje Zeegers Manager der "Marketing Intelligence Academy" bei MIcompany Sven van Veen Projektleiter bei MIcompany