MCM Spotlight: 100+ Seconds Münster Food for Thought with Wayne D. Hoyer
The seventh episode of our new video format MCM Spotlight – an interview series featuring selected MCM guests – is on air! In (more or less than) 100 seconds, our interview partners share their fresh perspectives with a large audience of marketing students, scholars, and managers.
Brown Bag Seminar with Professor Anne T. Coughlan
On February 1st, Anne Coughlan visiting from Kellogg School of Management, Northwestern University held a Brown Bag Seminar for doctoral students of the MCM and gave interesting insight into her joint project with Manfred Krafft and Julian Allendorf “High Flyers: An MOA Analysis of Top-Performing Direct-Selling Distributors”.
Neue Folge der MCM Spotlights ist online
Die sechste Episode unserer Interviewreihe "MCM Spotlight" ist online! In diesem Format teilen ausgewählte Gäste des Marketing Center Münster in (ungefähr) 100 Sekunden Sicht der Dinge mit Marketingstudenten, Wissenschaftlern und Managern.
Professor Anne Coughlan visits the MCM from January 28 to February 3, 2018
Anne T. Coughlan holds the Polk Brothers Chair in Retailing, and is a Professor of Marketing, at the Kellogg School of Management, Northwestern University.
MCM Spotlight: 100+ Seconds Münster Food for Thought with Rick Gretz
The next episode of our new video format MCM Spotlight is "live"! In more or less (but rather more) 100 seconds, our interview partners share their fresh perspectives with a large audience of marketing students, scholars, and managers.
Guest Lecture | Engelhard Arzneimittel
Gastvortrag in Sales Management – Tobias Frank (Engelhard Arzneimittel)
Wir freuen uns sehr, Herrn Tobias Frank am 19.01.2018 von 10:15 Uhr bis 11:45 Uhr als Gastredner im Rahmen der Vorlesung Sales Management im J2 (Juridicum/Oeconomicum) begrüßen zu dürfen. Das Thema des Vortrages lautet "Sales Territory Alignment”. Im Anschluss findet auf Einladung von Engelhard Arzneimittel ein Meet & Greet am Marketing Center statt.
Event | Meet & Greet Engelhard Arzneimittel
Guest Lecture | Arvato
Gastvortrag in Direct Marketing and CRM zu "Data-powered CRM" - Joyce Zhong & Karsten Kraume (Arvato)
Wir freuen uns, Joyce Zhong und Karsten Kraume am 19.12.2017 von 18:00 Uhr bis 19:30 Uhr als Gastredner im Rahmen der Vorlesung „CRM and Direct Marketing“ im J490 (Juridicum/Oeconomicum) begrüßen zu dürfen.
MCM Spotlight: 100+ Seconds Münster Food for Thought with Carlo Vassallo
The next episode of our new video format MCM Spotlight is on air! In (more or less than) 100 seconds, our interview partners share their fresh perspectives with a large audience of marketing students, scholars, and managers.
This week, the spotlight is on Carlo Vassallo, Country Manager of Ferrero Germany.