Exam | Advanced Market Research
Monday, 20. December 2021 - 11:00 to 12:30, tba
Sonja Gensler named JIM Co-Editor designated
SONJA GENSLER, PH.D University of Münster, NAMED
JOURNAL OF INTERACTIVE MARKETING CO-EDITOR-DESIGNATE
1st Lecture | Market-oriented Leadership
Tuesday, 12. October 2021 - 8:30 to 11:45, tba
The course 'Market-oriented Leadership' starts October 12, 2021. The course teaches the basics of market-oriented leadership that reflects the MCM's take on marketing.
Kick-off meeting | DoIT seminar
Monday, 11. October 2021 - 16:15 to 17:45, tba
The DoIT seminar 'Driving Markets through Sustainability: The Role of Market Orientation' starts October 11, 2021. In this seminar project teams will answer specific research questions realted to the subject of the seminar. The registration for this seminar is already closed.
1st Lecture | Advanced Market Research
Monday, 11. October 2021 - 12:15 to 13:45, lecture hall H3 (Schlossplatz 46)
On October 11, the first session of the course 'Advanced Market Research' will take place. This course is compulsory for MSc Major Marketing students.
Studentische Hilfskräfte am IWM gesucht!
Das Institut für Wertbasiertes Marketing (IWM) der Westfälischen Wilhelms-Universität Münster sucht ab sofort oder früher studentische Hilfskräfte (mind. 5 h /Woche). Weitere Informationen entnehmen Sie bitte der Ausschreibung.
Haben wir Ihr Interesse geweckt? Dann lassen Sie uns an Ihrer Begeisterung für die Marketingwissenschaft teilhaben!
The book 'Multivariate Analysemethoden' is published in the 16th edition
The 16th edition of the book 'Multivariate Analysemethoden' - also known as "Der Backhaus" - has been published. Sonja Gensler is now part of the author team and this is not the only novelty. For example, the 'margarine' example has been replaced by chocolate. Why? Because the book will also be published in English in October 2021.
Kick-off meeting | DoIT seminar
Monday, 12. April 2021 - 18:15 to 19:45, Zoom
Please visit Learnweb to obatin information about the Zoom link.
Kick-off meeting | DoIT seminar
Friday, 12. March 2021 - 18:15 to 19:45
Please visit Learnweb to obtain information about the Zoom link.
Kick-Off meeting | KnowIT seminar
Monday, 12. April 2021 - 16:15 to 17:45, Zoom
Please visit Learnweb to obtain information about the Zoom link.