Start | Market-oriented Leadership (MSc BA Major Marketing)
This course is only open to MSc BA Major Marketing students
Tuesday, 10. October 2023 - 8:30 to 11:45, JUR 490
Start | Advanced Market Research (MSc BA)
Monday, 9. October 2023 - 12:15 to 13:45, S9 (new!)
Kick-Off | Seminar Sustainability Lab (BSc BA)
Seminar gemeinsam mit KPMG und SC Preußen Münster
Thursday, 26. October 2023 - 16:15 to 17:45, tba
Herausforderungen annehmen, Verantwortung übernehmen - Am Ball bleiben!
Exam Inspection | Advanced Market Research
Only for the exam written on May 20, 2023
Friday, 30. June 2023 - 9:00 to 9:30, IWM 206
Please register for the exam inspection by sending an email to Lisa Richter (l.richter@uni-muenster.de) before June 2, 2023.
Several MCM members participated in premiere global doctoral consortium by the American Marketing Association
The AMA-Sheth Foundation Doctoral Consortium brings together doctoral students from leading business schools around the globe to facilitate learning and networking among doctoral students and faculty members. Faculty members are invited by the organizers to participate and the business schools can send one doctoral student to the Consortium. Thus, being part of the Consortium is a great honor for all participants.
Resit Exam | Advanced Market Research
Saturday, 20. May 2023 - 8:00 to 9:30, F2
DoIT seminar in collaboration with GDCh | Final presentations
Thursday, 22. June 2023 - 14:15 to 17:00, S8
DoIT seminar in collaboration with GDCh | Interim presentations
Friday, 12. May 2023 - 14:15 to 15:45, STA 1
DoIT seminar in collaboration with GDCh | Kick-Off meeting (via Zoom)
Friday, 21. April 2023 - 14:15 to 15:45, Zoom
For professional networks it has become a major challenge to manage their member relationships. The Gesellschaft Deutscher Chemiker (GDCh) – founded in 1946 – is a non-profit scientific society and has about 31,000 members. The scientific society promotes research and education as well as the exchange and dissemination of new scientific knowledge related to chemistry as the basis for innovation. Member of the GDCh are researchers working in industry, academics, chemists in public service and education. Among them are Nobel Prize winners but also interested layman.
Sonja Gensler Mitglied des Arbeitskreises ‚Marketing Performance Analytics‘
Arbeitskreis ‚Marketing Performance Analytics‘ der Schmalenbach-Gesellschaft hatte am 9. + 10. November seine konstituierende Sitzung in Köln
Der Arbeitskreis "Marketing Performance Analytics" unter dem Dach der Schmalenbach-Gesellschaft dient als Institution dem gegenseitigen Wissenstransfer zwischen Wissenschaft und Praxis mit dem Fokus auf datengetriebenes Marketing.