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IWM

"Perfect match of beauty and tech" | Guest lecture by L'Oréal | Market-oriented Leadership

On November 7, 2018, Philipp Markmann (CMO L'Oréal) gave a guest lecture on "Perfect match of beauty and tech" as part of the course Market-oriented Leadership. He provided insights into the strategies L'Oréal is pursuing to respond to consumer demands in a technology-driven world.

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IWM

Workshop | Bewerbungstraining (by IWM and FERRERO)

Das Institut für Wertbasiertes Marketing und FERRERO laden ein zum BEWERBUNGSTRAINING

Donnerstag, 17. Januar 2019
Raum: HMB 110
Beginn: 15:00 Uhr
Ende: ca. 18:00 Uhr

Alles Wissenswerte rund um das Thema Bewerbung | Das 1x1 der Bewerbung | Worauf es im Assessment Center ankommt -Dos und Don‘ts

Eine Anmeldung zu der Veranstaltung ist bis zum 10.12.2018 möglich.

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IFM

Guest lecture | Lorena Rautzenberg of Henkel on Consumer Behavior

Wednesday, 24. October 2018 - 14:15 to 15:45

Wir freuen uns, Lorena Rautzenberg (Digital Marketing Manager/Trade) am 24.10.2018 von 14:15 Uhr bis 15:45 Uhr als Gastrednerin im Rahmen der Vorlesung Consumer Behavior im JUR490 (Universitätsstraße 14-16) begrüßen zu dürfen.

Über Henkel

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MCM

Meet the MCM Alumni Event on November 15, 2018 | Johanna Alfs (BCG)

15. November 2018
HMB RAUM 110
Beginn 18:00 Uhr

MEET THE MCM ALUMNI Johanna Alfs

Eine Anmeldung zu der Veranstaltung ist erforderlich und die Teilnehmerzahl ist auf 15 Teilnehmer/innen begrenzt.

Institut für Wertbasiertes Marketing @ MCM
Am Stadtgraben 13-15
48143 Münster
Deutschland

Lernen Sie unsere Alumni kennen und erfahren Sie, was sie nach Abschluss des Studiums am MCM beruflich erlebt haben.

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MCM
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MCM

MCM Spotlight: 100+ Seconds Münster Food for Thought with Mark B. Houston

The tenth episode of our video format MCM Spotlight – an interview series featuring distinguished guests of the Marketing Center – is on air! In (more or less) 100 seconds, our interview partners share their fresh perspectives with a large audience of marketing students, scholars, and managers.

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LMM

Professors Cait Lamberton and Rebecca Walker Reczek taught a Doctoral Course on Consumer Behavior at the MCM

The Marketing Center Münster had the pleasure to welcome Cait Lamberton, University of Pittsburgh, and Rebecca Walker Reczek, Ohio State University, for the first time to Münster! The two scholars are global thought leaders in the field of consumer research, as evidenced by numerous impressive publications and awards.

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