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LMM

When Hollywood comes to Münster: Practical insights into the movie business

The entertainment industry, and the movie business in particular, is experiencing turbulent times. New technologies, channels, and players challenge Hollywood’s existing business models, with large numbers of consumers shifting their watching behavior toward streaming services. As part of Professor Hennig-Thurau’s master course on “Entertainment Media Marketing,” two executives discussed these changes and the state of filmed entertainment from very different angles.

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LMM

"Entertainment Media Marketing" Course at the Movies: Green Book

Field trip to entertainment practice: As the grand finale of our "Entertainment Media Marketing" course, some 30 MCM students and their lecturers, along with professors from other departments of the University of Münster School of Business and Economics, headed for the Schlosstheater and inspected the movie "Green Book", a Golden Globe winner and multiple Oscar nominee, on its release day.

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MCM

Event | Snacks & Chat with Capgemini

After lecture Innovation Management
Tuesday, 22. January 2019 - 12:00 to 14:00, MCM 006

In the next guest speaker session of Innovation Management on January  22nd MCM alumni Dr. Monske and Dr. Stafflage from Capgemini Invent will be talking about structured thinking and digital transformation projects.

Afterwards you are invited to a get-together at the MCM in room 006 (ground floor) starting at 12 o‘clock Capgemini will be providing snacks and drinks. Please feel free to join us for great networking possibilities and interesting discussions.

We look forward to seeing you there.

 

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IWM

Workshop | Bewerbungstraining (by IWM and FERRERO)

Thursday, 17. January 2019 (All day), HMB 110

Das Institut für Wertbasiertes Marketing und FERRERO laden ein zum BEWERBUNGSTRAINING

Donnerstag, 17. Januar 2019
Raum: HMB 110
Beginn: 15:00 Uhr
Ende: ca. 18:00 Uhr

Alles Wissenswerte rund um das Thema Bewerbung | Das 1x1 der Bewerbung | Worauf es im Assessment Center ankommt -Dos und Don‘ts

Eine Anmeldung zu der Veranstaltung ist bis zum 10.12.2018 möglich.

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MCM

Event | Meet the MCM Alumni | Johanna Alfs (BCG)

Thursday, 15. November 2018 - 18:00, HMB Raum 110

15. November 2018
HMB RAUM 110
Beginn 18:00 Uhr

MEET THE MCM ALUMNI Johanna Alfs

Eine Anmeldung zu der Veranstaltung ist erforderlich und die Teilnehmerzahl ist auf 15 Teilnehmer/innen begrenzt.

Institut für Wertbasiertes Marketing @ MCM
Am Stadtgraben 13-15
48143 Münster
Deutschland

Lernen Sie unsere Alumni kennen und erfahren Sie, was sie nach Abschluss des Studiums am MCM beruflich erlebt haben.

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MCM

Professor Kübler appointed as Jury member for the Neptun Crossmedia Award - 5 FREE Award Show Tickets for MCM students

From November 7 to November 8 Professor Kübler serves on the Jury board of Germany’s leading crossmedia award „Neptun" in Hamburg. Together with distinguished experts from the media and advertising industry he selects the best integrated advertising campaigns which relied on a cross-media approach.

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MCM

Conference | Münsteraner Marketing Symposium 2018

Friday, 9. November 2018 (All day)

Am Freitag, den 09. November 2018, veranstaltet der Alumni-Verein des Marketing Center Münster sein alljährliches Symposium.

Zum Thema „KI und Marketing Analytics - living by numbers?“ diskutieren hochrangige Manager und Experten die zahlreichen Facetten dieser hochaktuellen Fragestellung.

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MCM

Meet the MCM Alumni Event on November 15, 2018 | Johanna Alfs (BCG)

15. November 2018
HMB RAUM 110
Beginn 18:00 Uhr

MEET THE MCM ALUMNI Johanna Alfs

Eine Anmeldung zu der Veranstaltung ist erforderlich und die Teilnehmerzahl ist auf 15 Teilnehmer/innen begrenzt.

Institut für Wertbasiertes Marketing @ MCM
Am Stadtgraben 13-15
48143 Münster
Deutschland

Lernen Sie unsere Alumni kennen und erfahren Sie, was sie nach Abschluss des Studiums am MCM beruflich erlebt haben.

Read more about Meet the MCM Alumni Event on November 15, 2018 | Johanna Alfs (BCG)

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