Procter & Gamble shares practical insights with the Market Research course
In all courses of the Marketing Center Münster, not only theoretical knowledge is taught, but the application of this knowledge in practice is of utmost importance as well.
In all courses of the Marketing Center Münster, not only theoretical knowledge is taught, but the application of this knowledge in practice is of utmost importance as well.
The WWU, under the leadership of Professor Manfred Krafft, has been awarded funding for partnerships in higher education through the "Erasmus+" program. Despite first experiences with Erasmus+ at the University of Münster, this is a particularly pleasing result, as only a few funding applications in the co-application procedure have been approved so far for the WWU. The project duration is 3 years.
The team of the Marketing Center Münster announces that Professor Raoul Kübler will leave the Marketing Center Münster at the end of the coming summer semester to join ESSEC Business School in Paris as an Associate Professor of Marketing.
While the MCM is sad to lose a highly esteemed colleague and friend, we wish Raoul Kübler all the best for the next step in his career path. While it always comes as a disappointment to lose a valued colleague to another school, we acknowledge that ESSEC, as a world-renowned business school, is high-level competition.
This year we are again offering the Data Science course together with our practice partner Dr. Wolff Group! The course offers our students the opportunity to train the analytical and methodological skills they need to master the challenges of today’s data rich environment based on real-world business cases.
Liebe Studierende,
wir alle sind tief betroffen vom russischen Angriff auf die Ukraine und den weitreichenden Konsequenzen, die der Krieg für die Menschen dort hat. Falls Sie selbst aus der Ukraine stammen oder Verwandte dort haben, melden Sie sich doch bitte bei Christina Okoutsidou. Wir möchten Sie in dieser schweren Zeit gerne unterstützen und würden gerne mit Ihnen besprechen, wie eine Unterstützung durch das MCM sinnvoll aussehen kann.
On February 1, 2022, the Circle of Excellence in Marketing (CEM) partner Henkel welcomed 20 students from Berlin, Cologne and Münster to a digital workshop. The warm welcome from Katja Keulertz (Junior Consumer Insights Manager) and Nico Reichert (Global Consumer Insights Manager) was followed by a company presentation including the business units and brands from the Düsseldorf-based consumer goods manufacturer.