Retake Exam | Market Research
Friday, 17. December 2021 - 16:30 to 17:30, Zoom
Exam | Sales Management
Thursday, 16. December 2021 - 8:30 to 10:00, S10
Exam registration | regular exams
Tuesday, 14. December 2021 - 0:00 to 23:45
Application for the MCM master seminars in the summer semester 2022
Dear students,
as of now, you can apply for the MCM seminars in the summer semester 2022.
Please specify your preferences until December 15, 2021 - 23:59.
Online application for the MCM master seminars in the summer semester 2022 (closed)
The following seminars are offered:
Better Together
Thursday, 2. December 2021 - 16:00 to 18:00, via Zoom
Neuauflage des Formats "Better Together" - Das MCM setzt sich für die Interaktion zwischen Studierenden und Unternehmen ein
Hier ist der Ablaufplan zur Veranstaltung:
Hot Topic | Inclusive Design
Monday, 29. November 2021 - 16:30 to 18:00, Location to be announced
Begin | 2nd term WS 2021/22
Monday, 29. November 2021 - 0:00
How Do Consumers Think? - Professor Wayne Hoyer Gives Insights into Consumer Behavior Research
Why are some marketing communication measures very positively received by consumers and lead to a significant increase in sales, while others cause permanent damage to the brand concerned?
The Master's students of the course "Consumer Behaviour" were given a detailed insight into human thought processes and learned how consumers perceive and process information.
Kick-Off | Understanding and Experiencing Social Virtual Reality
Friday, 19. November 2021 - 9:00, ZOOM / Altspace
Doctoral Seminar on Meta-Analysis in Management Research by Professor Tammo Bijmolt (RUG) in a Hybrid Format
During the doctoral seminar, which took place from November 2nd till November 5th, a group of Ph.D. students from different chairs of the University of Münster’s School of Business and Economics was able to extend their knowledge about current and important meta-analysis topics. Professor Tammo Bijmolt from the Rijksuniversiteit Groningen traveled from the Netherlands to give valuable insights into topics such as the role of replications and empirical generalizations in science, how to conduct meta-analyses in general, as well as how to use their findings.