Was ist das Geheimnis hinter einem Startup, das es in seinem dritten Geschäftsjahr bereits auf 160 Mitarbeiter, eine Präsenz in 14 Ländern, 20.000 Bestellungen pro Monat und 60 Millionen € Jahresumsatz gebracht hat?
Wir möchten Sie herzlich zu einem Event in userer Reihe: "Meet the MCM Alumni" am 25.06.2018 einladen. Wir freuen uns sehr, dass Kristina Tautrims das MCM besucht, um von ihrem beruflichen Einstieg nach ihrem Master-Abschluss im März 2016 zu erzählen. Als Trainee bei der Dr. August Oetker Nahrungsmittel KG hat sie in 12 Monaten in zahlreichen Abteilungen sowie bei einem internationalen Projekt für die Geschäftsführung mitgewirkt und sechs Monate in Belgien verbracht.
Wir freuen uns, Dr. Claudio Felten am 11.07.2018 von 14 Uhr bis 16 Uhr als Gastredner im Rahmen der Vorlesung Customer Management im J2 (Oeconomicum) begrüßen zu dürfen.
Contact person: Julian Allendorf
For more information on the Circle of Excellence in Marketing click here.
On Wednesday, July 4th, Dr. Lars Fiedler (VP and Solution General Manager Marketing Solutions | McKisney) and Dr. Kirsten Blacha (Engagement Manager | McKinsey) will give a guest lecture in Marketing Operations on “Transforming Marketing Performance”. The lecture takes place from 12:15 – 13:45 pm in the Aula am Aasee. Guests are highly welcome.
Digital transformation - how to embrace tech-enabled omni-channel customer services
Chatbots, virtual assistants, robots who can fulfill standard tasks… How will topics like automation and artificial intelligence change the future customer interaction and the setup of future customer services in the upcoming years? In the CEM workshop, we will show you the state-of-the-art solutions in this domain and explain you how Arvato CRM Solution Group transforms its business setup for customer services in the digital dynamic environment.
Outfittery is based on the idea of making personal shopping assistance accessible for every “man” and creating a stress free shopping experience. Especially men are increasingly overwhelmed by the wide array of clothes offered in traditional retail stores and by online retailers. To facilitate their shopping experience, Outfittery offers them a free shopping assistant when ordering via their website.
Everybody is talking about automation and its potential to transform businesses, create new efficiencies and enhance customer experience. But this is just the start. Over the next decade, it will pave the way for a revolution in service delivery and how customers interact with brands. This shift has already started and businesses need to prepare now, or risk being left behind.
You want to boost your career? Come and visit the Career Fair Business Contacts in the Oeconomicum/Juridicum of the School of Business and Economics.
