Exam inspection | Consumer Behavior
Welcome event for our new Major Marketing students | October 9, 2025

Every October the MCM organizes the Major Marketing Bootcamp for all new MSc. BA Major Marketing students. The purpose of the event is to introduce our new students to the Master program. Moreover, you have the opportunity to get to know each other and us.
This year, the Major Marketing Bootcamp will take place on October 9, 2025.
Registration is now possible by email until September 25, 2025: apl. Prof. Sonja Gensler.
Exam | Marketing Analytics I
Guest lecture | Dr. Ingo Reinhardt (buynomics)
Application for the MCM master seminars in the winter semester 2025

Dear students,
as of now, you can apply for the MCM seminars in the winter semester 2025.
Please specify your preferences until June 13, 2025 - 23:59.
Online application for the MCM master seminars in the winter semester 2025
The following seminars will be offered in the next semester:
1st Lecture | The Digital Transformation Playbook - New Business Paradigms for Changing Markets
More information can be found here.
Exam inspection | Consumer Behavior
Exam inspection | Sales Management
Use Learnweb to register. Deadline 5 May.
CustMaS Multiplier Event in Warsaw: Advancing B2B Digital Sales Education
From January 29 to 31, the CustMaS team hosted a highly engaging multiplier event at Akademia Leona Koźmińskiego (Kozminski University) in Warsaw, Poland.