"Das Metaverse funktioniert. Es ist keine Zukunftsmusik." - MCM Professor Thorsten Hennig-Thurau zu Gast beim Wirtschaftspodcast "Wirtschaft Aktuell", der sich vor allen an Manager:innen und Unternehmer:innen aus dem Münsterland und den angrenzenden Regionen richtet.

MCM professors Thorsten Hennig-Thurau and Manfred Krafft jointly chair the Münster School of Business & Economics effort to transform business education at the undergraduate level. An essential element of the School’s new bachelor’s program is its extensive onboarding module, which features the integration of theory with practical insights from industry leaders. This week, the MCM professors had the great pleasure to welcome Rocco Bräuniger, Amazon’s Country Leader for Germany and the DACH region, in Münster's largest lecture hall.