Exam | Brand Management
Tuesday, 25. July 2023 - 12:00 to 13:30, SCH109.6
Several MCM members participated in premiere global doctoral consortium by the American Marketing Association
The AMA-Sheth Foundation Doctoral Consortium brings together doctoral students from leading business schools around the globe to facilitate learning and networking among doctoral students and faculty members. Faculty members are invited by the organizers to participate and the business schools can send one doctoral student to the Consortium. Thus, being part of the Consortium is a great honor for all participants.
Follow Up Exam | Entertainment Media Marketing
Wednesday, 31. May 2023 - 16:30 to 18:00, Zoom
Exam inspection | The Theories of Business: The Pillars of Business Administration
Monday, 3. April 2023 - 12:00 to 14:00, Aasee Aula
Exam inspection | Innovationsmanagement
Tuesday, 4. April 2023 - 10:00 to 11:00, Zoom
Exam inspection | Brand Management
Tuesday, 4. April 2023 - 9:00 to 10:00, Zoom
Exam inspection | Services Marketing
Monday, 3. April 2023 - 9:00 to 10:00, Zoom
"Das Metaverse funktioniert. Es ist keine Zukunftsmusik." - MCM Professor Thorsten Hennig-Thurau zu Gast beim Wirtschaftspodcast "Wirtschaft Aktuell"
"Das Metaverse funktioniert. Es ist keine Zukunftsmusik." - MCM Professor Thorsten Hennig-Thurau zu Gast beim Wirtschaftspodcast "Wirtschaft Aktuell", der sich vor allen an Manager:innen und Unternehmer:innen aus dem Münsterland und den angrenzenden Regionen richtet.
Exam | The Theories of Business: The Pillars of Business Administration
Thursday, 23. February 2023 - 11:30 to 13:00, H1/F1/S10/AUDM
The day Amazon came to Münster!
MCM professors Thorsten Hennig-Thurau and Manfred Krafft jointly chair the Münster School of Business & Economics effort to transform business education at the undergraduate level. An essential element of the School’s new bachelor’s program is its extensive onboarding module, which features the integration of theory with practical insights from industry leaders. This week, the MCM professors had the great pleasure to welcome Rocco Bräuniger, Amazon’s Country Leader for Germany and the DACH region, in Münster's largest lecture hall.