CEM Porsche-Workshop: Combining Porsche Brand Assets with Generation Y “Driven Youth Assets”
From January 25 to 26, 25 members of the Circle of Excellence in Marketing (CEM) took part in the third CEM Porsche-Workshop in Stuttgart. The workshop was hosted by the marketing department of which some members including Dr. Stephan Nass, Alexander Georgoudakis and David Papenheim are also alumni of the CEM.
CEM Johnson & Johnson-Workshop: Consumer Marketing meets Pharma Marketing
From November 29 to 30, 2017, members of the Circle of Excellence in Marketing (CEM) spent two exciting days at the headquarters of Johnson & Johnson in Neuss. Carola Griesshaber, member of the talent acquisition team organized the workshop and welcomed the participants from Berlin, Cologne and Münster on their arrival.
CEM Kaminabend | American Airlines-Manager Talks about his Top Ten Pieces of Advice
Last week, Dr. Rob Britton visited Münster for a fireside chat with members of the Circle of Excellence in Marketing. Rob Britton is a former managing director in brand development and advertising at American Airlines where he worked for over 23 years in various positions. Today, Rob Britton is the principal of AirLearn Inc., an international consultancy where he focuses on teaching and educating students from renowned business schools around the world.
CEM Bayer Business Consulting-Workshop: Exciting Insights into Everyday Life of an Inhouse Consultant
From November 23 to 24, 2017, members of the Circle of Excellence in Marketing (CEM) attended a workshop at Bayer Business Consulting (BC) in Leverkusen. Flora Spannagel, who is a project manager at Bayer BC, has organized the workshop on behalf of the marketing & sales practice.
CEM Workshop | Bayer Business Consulting
Contact person: Julian Allendorf
For more information on the Circle of Excellence in Marketing click here.
CEM Workshop | L'Oréal
Contact person: Charlotte Hufnagel
For more information on the Circle of Excellence in Marketing click here.
Deadline | Application CEM
Circle of Excellence in Marketing: Jetzt bewerben!
Am 28. September 2017 endet die aktuelle Bewerbungsrunde für das Studentenförderprogramm „Circle of Excellence in Marketing“.
Der CEM ist ein 1-jähriges Talent-Programm für herausragende Marketingstudierende der Universität Münster, der Universität zu Köln und der FU Berlin. Es ist gezielt darauf ausgerichtet, die Studierenden auf interessante Managementaufgaben in international agierenden Unternehmen vorzubereiten. Teilnehmer des CEM nehmen im Rahmen des CEM-Programmes unter anderem an vielseitigen Workshops von Partnerunternehmen teil.
Neue Serie zu deutschen Marketing-Departments: Die absatzwirtschaft stellt das MCM vor – als Erstes!
Wo findet in Deutschland Spitzenforschung im Marketing statt? Dieser Frage geht die führende Marketingzeitschrift absatzwirtschaft in einer neuen Serie nach – und beginnt in Münster am MCM. In einem vierseitigen Artikel beschreibt Peter Hanser die Entwicklung des MCMs von den Anfängen bis heute, stellt die Professoren mit ihren Forschungsschwerpunkten vor und berichtet von den Erfolgen des MCM in Forschung und Lehre.