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IFM

Record Numbers of First Semester Students in the Bachelor of Business Administration - WDR Lokalzeit Coverage Features Professor Krafft and Professor Hennig-Thurau

In the evening broadcast on October 5, WDR Lokalzeit covered the record numbers of first year students at the University of Münster. In addition to law and sociology, amongst others, the bachelor's degree in business administration is particularly affected by this.

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MCM

Marketing Alumni Münster, der Alumniverein des MCM, sucht eine:n neue:n Geschaeftsfuehrer:in! Die Position kann mit dem Verfassen einer Dissertation am MCM kombiniert werden!

Beim MARKETING ALUMNI MÜNSTER e.V., dem Verein der aktuellen und ehemaligen Mitglieder des Marketing Center Münster an der Universität Münster, ist zum nächstmöglichen Zeitpunkt eine unbefristete Stelle als Geschäftsführer:in zu besetzen.

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IFM

Continuation of a Long Standing Tradition - Doctoral Seminar of the IfM Takes Place at the Landhaus Rothenberge

From July 26 to July 28, the team of the Chair of Marketing Management (IfM) spent its annual research retreat at Landhaus Rothenberge to discuss current research projects. This year, a special guest, Professor Leo Paas from the University of Auckland, also participated in the doctoral seminar and made an excellent contribution to the team, both professionally and personally.

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IFM

Successful IfM Project Seminar in Cooperation with DEICHMANN SE

As every summer semester, the Chair of Marketing Management (IfM) offered a project seminar in cooperation with a well-known company also in 2023. Together with this year´s partner, DEICHMANN SE, 24 Major Marketing students had the opportunity to participate. Five current and relevant topics around “The Future of Retailing @ Deichmann” invited the students to connect scientific methodologies and marketing-related practical skills in a practice-oriented project.

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MCM

Marketing Center Münster shows its athletic side at school-wide WiWi-Cup soccer tournament!

The Marketing Center Münster showcased its sporting talent at this year's WiWi-Cup held in Gievenbeck, Münster on June 7, 2023. Fittingly named the "Marketing Mavericks 23", the team consisted of a mix of academic staff from the Chair of Marketing & Media and the Chair of Marketing Management along with student assistants and friends. As the WiWi-Cup annually attracts numerous soccer enthusiasts associated with the Münster School of Business and Economics, the Marketing Center Münster was proud to be part of this exciting event!

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