Kick-Off | Seminar KnowIT! (SS 2020)
Monday, 20. April 2020 - 16:00 to Monday, 8. September 2025 - 3:46
The link to the zoom lecture will be published on Learnweb or sent to all participants by email.
1st Lecture | Channel Management
Monday, 20. April 2020 - 12:00 to Monday, 8. September 2025 - 3:46, Zoom-Lecture
The link to the zoom lecture will be published on Learnweb.
Begin | 1st term SS 2020
Monday, 20. April 2020 - 0:00 to Monday, 8. September 2025 - 3:46
Informative Meeting on Writing your Thesis at the MCM
Thursday, 16. April 2020 - 16:00 to Monday, 8. September 2025 - 3:46, Zoom-Meeting
You will have the opportunity to discuss your questions, thoughts, and own topic suggestions with faculty members. All marketing chairs will be present.
An update with further details (invite link, etc.) will be sent within the learnweb course “ Theses MCM”.
Everyone who is interested in writing a Bachelor or Master thesis at the MCM in one of the next two quarters is cordially invited.
Exam inspection | Innovationsmanagement (CANCELLED)
Tuesday, 7. April 2020 - 8:00 to Monday, 8. September 2025 - 3:46, MCM 006
We will announce new dates for the exam inspections as soon as possible.
Exam inspection | Media Marketing, Services Marketing & Services Management (CANCELLED)
Tuesday, 7. April 2020 - 10:00 to Monday, 8. September 2025 - 3:46
We will announce new dates for the exam inspections as soon as possible.
Exam inspection | Brand Management & Entertainment Media Marketing (CANCELLED)
Monday, 6. April 2020 - 10:30 to 11:30, MCM 006
We will announce new dates for the exam inspections as soon as possible.
CANCELED: Kick-Off | Applied Empirical Modeling (PhD seminar)
Monday, 9. March 2020 - 9:00 to Monday, 8. September 2025 - 3:46, MCM 006
Here you find more information about this seminar.
Veranstaltung "Customer Management" wird eingestellt
„Customer Management” wird im Bachelor Betriebswirtschaftslehre nicht mehr angeboten
Die Vorlesung „Customer Management” war bislang Teil der „Vertiefung Marketing” im Bachelorstudiengang Betriebswirtschaftslehre. Sie wurde zuletzt im Sommersemester 2018 gehalten und wird zukünftig nicht mehr Bestandteil des Modulhandbuchs sein.