"Marketing Meets … Accounting!" Die Münsteraner Professoren Hennig-Thurau und Artz im Gespräch über BWL-Schnittstellen
Was hat Marketing eigentlich mit anderen betriebswirtschaftlichen Unternehmensfunktionen und -bereichen zu tun?
CEM Cares: Organ Donation Awareness Days
Our CEM students are pleased to look back on the successful completion of a CEM Cares project.
With the Organ Donation Awareness Days 2025, our students were able to send a strong message in support of education and awareness surrounding the topic of organ donation.
Dr. Christian Böing Appointed Honorary Professor!
Dr. Christian Böing, a familiar face to many students at the Marketing Center Münster (MCM) through his lectures on Marketing Analytics and other subjects, was conferred with the title of Honorary Professor by the University of Münster and the Faculty of Business and Economics on December 3, 2025. With this prestigious appointment, the faculty recognizes Dr. Böing’s long-standing and exceptional commitment to the department, his outstanding achievements in market-oriented management, and his continuous contribution to teaching at the MCM.
Now Open | Registration for MCM seminars in summer 2026
The registration for MSc seminars offered by the Marketing Center Münster in the summer semester 2026 is now open.
Please submit your preferences by December 12, 2025 (23:59 hrs) via the term-independent Learnweb course: MCM_MScSeminars
Next summer, we offer four seminars with various topics:
SALTY Conference 2025 in Vienna
In keeping with its annual tradition, the academic family “SALTY,” established by Professor Sönke Albers (KLU), convened to explore the latest frontiers in marketing.
The Latest MCM-News Issue is Out Now!
As the summer semester 2025 comes to a close, the Marketing Center is pleased to present the latest issue of the MCM News!
In this issue, we share updates on current developments in research and teaching and draw your attention to an exciting Marketing Alumni Münster event on November 14.
The research we do at the MCM — in just SEVEN words
At the MCM, we are proud to provide the business students at the Universität Münster with a premium education in market-based management — built on academic excellence, thought leadership, and strong ties to the business world.
But we are not just educators — but also scientists.
So, what kind of scholarly research do we actually pursue?
To offer a glimpse, our social media team members Lara Minor and Nora Duschner gave us MCM scholars a challenge:
Describe your research in exactly seven words.
Research Visit from Anna Salonen (University of Jyväskylä) at the Marketing Center Münster
From May 19–23, 2025, Associate Professor Anna Salonen from the University of Jyväskylä (Finland) visited the Marketing Center Münster to collaborate with Dr. Victoria Kramer and Prof.
Application for the MCM master seminars in the winter semester 2025
Dear students,
as of now, you can apply for the MCM seminars in the winter semester 2025.
Please specify your preferences until June 13, 2025 - 23:59.
Online application for the MCM master seminars in the winter semester 2025
The following seminars will be offered in the next semester:
Circle of Excellence in Marketing | Apply until April 22!
The current application round for the student support program "Circle of Excellence in Marketing" ends on April 22, 2024.
The CEM is a 1-year talent program for outstanding marketing students from the University of Münster, the University of Cologne, and the FU Berlin. It is specifically designed to prepare students for interesting management tasks in internationally operating companies. Participants of the CEM program take part in various workshops offered by partner companies, among other activities.