Event | Meet & Greet Engelhard Arzneimittel
Sales Management
Friday, 19. January 2018 - 11:45 to 12:45, Seminarraum 006
CEM Johnson & Johnson-Workshop: Consumer Marketing meets Pharma Marketing
From November 29 to 30, 2017, members of the Circle of Excellence in Marketing (CEM) spent two exciting days at the headquarters of Johnson & Johnson in Neuss. Carola Griesshaber, member of the talent acquisition team organized the workshop and welcomed the participants from Berlin, Cologne and Münster on their arrival.
Guest Lecture | Arvato
Customer Relationship Management and Direct Marketing
Tuesday, 19. December 2017 - 18:00 to 19:30, J490
Gastvortrag in Direct Marketing and CRM zu "Data-powered CRM" - Joyce Zhong & Karsten Kraume (Arvato)
Wir freuen uns, Joyce Zhong und Karsten Kraume am 19.12.2017 von 18:00 Uhr bis 19:30 Uhr als Gastredner im Rahmen der Vorlesung „CRM and Direct Marketing“ im J490 (Juridicum/Oeconomicum) begrüßen zu dürfen.
Anmeldung zu den Seminaren am MCM im Sommersemester 2018
Liebe Studierende,
ab sofort können Sie sich für die folgenden Seminare am Marketing Center Münster im Sommersemester 2018 anmelden:
Event | Meet & Greet Dow Chemical
Sales Management
Friday, 8. December 2017 - 12:00 to Saturday, 7. March 2026 - 1:09, Seminarraum 006
Guest lecture | Dow Chemical
Sales Management
Friday, 8. December 2017 - 10:15 to 11:45, J2 Oeconomicum
Gastvortrag in Sales Management – Klaus Rudert/Benedikt Rammrath (The Dow Chemical Company)
Wir freuen uns sehr, Herrn Klaus Rudert und Benedikt Rammrath am 08.12.2017 von 10:15 Uhr bis 11:45 Uhr als Gastredner im Rahmen der Vorlesung Sales Management im J2 (Juridicum/Oeconomicum) begrüßen zu dürfen. Das Thema des Vortrages lautet "Sales Force Management in a Global Company”. Im Anschluss findet auf Einladung von Dow Chemical ein Meet & Greet am Marketing Center statt.
Meet Johnson & Johnson | Gastvortrag am 11.12.2017 |
Grundlagen des Marketing
Meet Johnson & Johnson Listerine am 11.12.2017 (14:15-15:45h im H1)
– From Low Involvement to High Awareness ||| Carola Grießhaber und Christina Semke | Gastrednerinnen in der Marketing 1 Vorlesung
Event | Meet Johnson & Johnson
Grundlagen des Marketing
Monday, 11. December 2017 - 14:15 to 15:45, H1
Listerine – From Low Involvement to High Awareness
Carola Grießhaber & Christina Semke | Gastrednerinnen in der Marketing 1 Vorlesung
11.12.2017 (14:15-15:45h im H1)
CEM Bayer Business Consulting-Workshop: Exciting Insights into Everyday Life of an Inhouse Consultant
From November 23 to 24, 2017, members of the Circle of Excellence in Marketing (CEM) attended a workshop at Bayer Business Consulting (BC) in Leverkusen. Flora Spannagel, who is a project manager at Bayer BC, has organized the workshop on behalf of the marketing & sales practice.
Professor Krafft participates in „Ask the Experts“ videos by the Direct Selling Educational Foundation
The Direct Selling Educational Foundation (DSEF) has set up a new program “Ask the Experts” in which experts are interviewed on topics that relate to direct selling as distribution channel. The purpose of DSEF’s Ask the Experts videos is to demystify as well as mainstream the channel to both the public and key audiences (academics and students). In addition, member companies of the Direct Selling Association may also find these videos useful in countering critics. Professor Krafft who has been recently appointed as DSEF Fellow participated in this new initiative and talks about e.g.