• Awards

    Jagdish N. Sheth Award - Best JAMS Article of 2023 (1st prize)
    Awarded by: Academy of Marketing Science
    Award given to: Hennig-Thurau, Thorsten; Aliman, Dorothea Nilusha; Herting, Alina Marie; Cziehso, Gerrit P.; Linder, Marc; Kübler, Raoul V.
    Announced at: 01.05.2024 | Date of awarding: 23.05.2024

    VHB Textbook Award
    Awarded by: German Academic Association of Business Research (VHB)
    Award given to: Hennig-Thurau, Thorsten
    Announced at: 21.12.2020

    Most-cited Scholar (2nd place)
    Awarded by: PLOS Journal
    Award given to: Hennig-Thurau, Thorsten
    Announced at: 16.10.2020 | Date of awarding: 16.10.2020

    Finalist of the Leonard L. Berry Marketing Book Award (3rd prize)
    Awarded by: American Marketing Association (AMA)
    Award given to: Hennig-Thurau, Thorsten; Houston, Mark B.
    Announced at: 12.02.2020

    Best Paper Award
    Awarded by: International Journal of Research in Marketing - IJRM (Elsevier)
    Award given to: Hansen, Nele; Kupfer, Ann-Kristin; Hennig-Thurau, Thorsten
    Announced at: 31.05.2019 | Date of awarding: 31.05.2019

    Sheth Foundation Best Paper Award
    Awarded by: Journal of the Academy of Marketing Science (Springer)
    Award given to: Houston, Mark; Kupfer, Ann-Kristin; Hennig-Thurau, Thorsten; Spann, Martin
    Announced at: 01.01.2019 | Date of awarding: 01.01.2019

    Best Paper Award of the Branding and Brand Management Track at the AMA Winter Marketing Educators' Conference
    Awarded by: American Marketing Association
    Award given to: Knapp, Ann-Kristin; Pähler vor der Holte, Nora; Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2016

    Best Paper Award of the Consumer Behavior Track at the AMA Winter Marketing Educators' Conference for the paper "Determinants of Consumer Choice Between Word-of Mouth Channels in the Digital Era"
    Awarded by: American Marketing Association
    Award given to: Hennig-Thurau, Thorsten ; Bartschat, Maria
    Date of awarding: 01.01.2016

    Best Paper Award - Journal of the Academy of Marketing Science (JAMS) "Does Twitter Matter? The Impact of Microblogging Word of Mouth on Consumers' Adoption of New Movies"
    Awarded by: Sheth Foundation
    Award given to: Hennig-Thurau, Thorsten, Wiertz, Caroline, and Feldhaus, Fabian
    Date of awarding: 01.01.2016

    FAZ-Ökonomenranking 2015
    Awarded by: FAZ
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2015

    Best Paper Award Runner-Up - Journal of Interactive Marketing “Value Creation in the Video Games Industry: Industry Economics, Consumer Benefits, and Research Opportunitites”
    Awarded by: Journal of Interactive Marketing
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2014

    Distinguished Service Award
    Awarded by: American Marketing Association
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2013

    Best Paper Award of the Social Media Track, AMA Winter Marketing Educators' Conference: "What Drives Consumption & Engagement on Online Media-Sharing Platforms? An Investigation of YouTube”
    Awarded by: American Marketing Association
    Award given to: Hennig-Thurau Thorsten; Paul, Michael, Wirtz, Caroline and Bohnenkamp, Björn
    Date of awarding: 01.01.2013

    JSR Best Article Award
    Awarded by: Journal of Service Research
    Award given to: Hennig-Thurau, Thorsten; Malthouse, Ed, Friege, Christian; Gensler, Sonja; Lobschat, Lara; Rangaswamy, Arvind, and Skiera, Bernd
    Announced at: 01.01.2011 | Date of awarding: 01.01.2011

    Carol and Bruce Mallen Lifetime Achievement Award for Published Scholarly Contributions to Motion Picture Industry Studies
    Awarded by: Bruce and Carol Mallen together with the Anderson School of Management of University of California, Los Angeles (UCLA)
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2010

    Best Paper Award 17th International Colloquium in Relationship Marketing: “Post Relationship States: Are Brands Still Friends? A Mixed Method Study on Premium Car Drivers”
    Awarded by: 17th International Colloquium in Relationship Marketing Maastricht
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2009

    Best Paper Award, 1st Conference on Service Research: "How to Allocate Marketing Ressources across Multiple Service Channels? A Customer Value Approach"
    Awarded by: 1st Conference on Service Research, Rostock, Germany
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2008

    Best Paper Award, AMA Winter Marketing Educators' Conference: “The Dark Side of Hierarchical Loyalty Programs: Testing Customer Reactions to Relationship Status Reductions”
    Awarded by: American Marketing Association
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2007

    Best Paper Presentation Award, 14th International Colloquium in Relationship Marketing: "Jeopardizing Costumer Loyalty through Economic Bonus Programs? A Cognitive-Evaluation Theory Perspective of Service Relationships"
    Awarded by: 14th International Colloquium in Relationship Marketing
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2006

    Best Paper Award, AMA Summer Educators' Conference: “Consumer File Sharing of Motion Pictures: Consequences and Antecedents”
    Awarded by: American Marketing Association
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2005

    Overall Best Paper Award, AMA Summer Educators' Conference: “Consumer File Sharing of Motion Pictures: Consequences and Antecedents”
    Awarded by: AMA 2005 Summer Educators' Conference San Francisco
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2005

    Outstanding Paper, Literati Club Award For Excellence: “Customer Orientation of Service Employees: Its Impact on Customer Satisfaction, Commitment, and Retention”
    Awarded by: Literati Club
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2004

    Research Award, the British Academy of Marketing: “How Employees' Emotional Labour Strategies Affect Customer Retention”
    Awarded by: British Academy of Marketing
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2004

    JSR Best Article Award
    Awarded by: Journal of Service Research
    Award given to: Hennig-Thurau, Thorsten; Gwinner, Kevin P.; Gremler, Dwayne D.
    Date of awarding: 01.01.2002

    Best Paper Award, AMA Summer Educators' Conference: “Conceptualizing Consumer Confusion”
    Awarded by: American Marketing Association
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2002

    Best Paper Award, AMA Summer Educators' Conference: “Consumers’ Decision-Making Style as a Basis for Market Segmentation”
    Awarded by: American Marketing Association
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2001

    Best Paper Award, workshop on "Management of Higher Education": “Hochschulbindung als Zielgröße für das Hochschulmarketing”
    Awarded by: Management of Higher Education
    Award given to: Hennig-Thurau, Thorsten
    Date of awarding: 01.01.2000