• To the content
  • To the main navigation
  • To the target group navigation
  • To the sub-navigation
University of Münster Marketing Center Münster
  • Home
  • News
  • Study
  • MCM
  • Research
  • Services
  • In the Media
  • Social Media
  • Jobs
  • Home
    • MCM
      • Chair of Digital Transformation (Digit)
        • Team - DIGIT
          • Profile
            • Courses | Patrick Wöhnl
 
Patrick Wöhnl
Research Assistant

Professorship of Digital Transformation: Impact on People, Economy, Society (Prof. Hohenberg)

Schlossplatz 3
48149 Münster


pwoehnl@uni-muenster.de

  • About
  • Publications
  • Courses

  • Summer Term 2026

    Others

    PhD Seminar
    Cutting Edge Research on Digital Transformation (internal)
    deutsch

    Lecture/Exercise
    Digital Transformation & Changing Markets
    englisch

  • Winter Term 2025/26

    Others

    PhD Seminar
    Cutting Edge Research on Digital Transformation (internal)
    deutsch

    Seminar
    Seminar | Marketing Innovative Products: The Introduction of a Precision Camera
    englisch

  • Summer Term 2025

    Others

    PhD Seminar
    Cutting Edge Research on Digital Transformation (internal)
    deutsch

    Seminar
    Seminar | Generating Customer Insights by Working with Spatial Data
    englisch

    Lecture/Exercise
    Digital Transformation & Changing Markets
    englisch

  • Winter Term 2024/25

    Others

    PhD Seminar
    Cutting Edge Research on Digital Transformation (internal)
    deutsch

    Seminar
    Seminar | Generating Customer Insights by Working with Spatial Data
    englisch

  • Summer Term 2024

    Others

    PhD Seminar
    Cutting Edge Research on Digital Transformation (internal)
    deutsch

    Lecture/Exercise
    Digital Transformation & Changing Markets
    englisch

  • Winter Term 2023/24

    Others

    PhD Seminar
    Cutting Edge Research on Digital Transformation (internal)
    deutsch

  • Summer Term 2023

    Others

    PhD Seminar
    Cutting Edge Research on Digital Transformation (internal)
    deutsch

    Lecture/Exercise
    Digital Transformation & Changing Markets
    englisch
  • Dates and Events
    08.
    Jun.
    2026

    Brown Bag | Raghu Rao

    12:30 - 14:00
    Authored by MCM
     
    Do Influencers, Testimonials, and Microcredit Impact Healthcare Subscription Uptake?
    25.
    Jun.
    2026

    Inside TRUE MOTION: Guest Lecture with Andre Kriwet

    12:00 - 13:30
    Authored by LMM
     
    30.
    Jun.
    2026

    Guest Lecture | Christian Koldehoff (Deichmann)

    12:00 - 14:00
    Authored by IFM
     
    Marketing Strategy
  • News
    15.
    Jul.
    2026

    Apply now until July 15, 2026 for the Master in Business Administration - Major Marketing!

     
    19.
    May.
    2026

    The new issue of MCM News is out now!

     
    11.
    May.
    2026

    When customers are held captive by firms: New article in IJRM by Prof. Hennig-Thurau and a global team of co-authors

     
    28.
    Apr.
    2026

    Two Honors for the Marketing Center Münster

     
    21.
    Apr.
    2026

    New Study Examines How Radical Store Transformations Affect Category Sales

     
    More news

Contact

Marketing Center Münster
Am Stadtgraben 13-15
48143 Münster
Germany

marketing@uni-muenster.de
  • Youtube
  • Facebook
  • Instagram
  • LinkedIn
living.knowledge
  • Index
  • Sitemap
  • Login
  • Legal Notice
  • Privacy Statement

© 2026 Marketing Center Münster