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in progress
Store Remodeling in Grocery Retailing
Project status in progress Project time since 01.05.2017 Keywords Retailing; Store Remodeling; Store Performance; Shopping Experience
Project status in progress Project time since 01.01.2017 Keywords Sensory Marketing; Ambient Stimuly; Customer Experience; Field Experiment -
definitely finished
Online Shopping Cart Abandonment – Consumer Motives and Effective Countermeasures
Project status definitely finished Project time 01.01.2017- 31.12.2020 Keywords Online Shopping; Shopping Cart Abandonment; Field Experiment; Consumer Motives