• Research article (journal)

    2025

    Eravci, S., Kramer, V., & Kowalkowski, C. (2025). So gelingt der erfolgreiche Wandel der Vertriebsfunktion. Sales Excellence, 34(10-11).
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    Kowalkowski, C., Kramer, V., Eravci, S., Salonen, A., & Ulaga, W. (2025). Selling and sales management for successful servitization: a systematic review and research agenda. Journal of Personal Selling and Sales Management, online first.
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