Seminar | Literature Seminar on Pricing (WiSe 2021/22)

Course Number

Field(s) of Study

University Calendar

Learnweb Platform


Course Language

Course schedule

Day Time Frequency Date Room
Wednesday 12:00- 16:00 single date 10.11.2021 Am Stadtgraben 9, ST A 2
Thursday 16:00- 20:00 single date 11.11.2021 Bispinghof 2, BB 3
Tuesday 10:00- 12:00 single date 16.11.2021  
Tuesday   single date 22.02.2022  


Syllabus to this seminar.

Contact person: Sertan Eravci, M.Sc.

This course takes place mainly in the second term of the winter semester.

Kick off: tba

Credit points: PO BWL 2019 | 12 ECTS
Course grade: Individual work (100 %)

Applications for the seminar are to be made via the general MCM application process for seminars. Please register at the examination office for the early examination period.

During the course, please communicate and stay updated via the course page on Learnweb. Announcements, lecture slides and any additional material will be published there.

The password for the course page on Learnweb will be sent to the admitted participants via email.

The course will take place in a face-to-face format in compliance with the prevailing COVID-19 restrictions and conditions.


Current questions in marketing will be treated by students through an individual academic paper and or case studies that are also relevant for practice. Students organize themselves in groups in order to exchange and discuss research results. The results will be presented and discussed. The subjects are from research of the chair/institute who is offering the seminar, in order to integrate current research results into the seminar and discuss it. Empirical and/or theoretical- methodical analysis from students and the integration of international aspects is supported.


  • Dr. Jonas Schmidt (responsible)
  • Frederik Ferié (responsible)
  • Sertan Eravci (accompanying)