Innovationsmanagement (Integrated Management Seminar) (SS 2021)


Course Number
044140

Field(s) of Study
Bachelor

University Calendar

Type
Lecture/Exercise

Course Language
deutsch


Course schedule

Day Time Frequency Date Room
Monday 12:00- 14:00 weekly 12.04.2021- 19.07.2021 Schlossplatz 46, H 3
Tuesday 08:00- 10:00 weekly 13.04.2021- 20.07.2021 Juridicum, JUR 2
Tuesday 12:00- 14:00 weekly 13.04.2021- 20.07.2021 Fürstenberghaus, F1
Thursday 12:00- 14:00 weekly 15.04.2021- 22.07.2021 Fürstenberghaus, F1

Notice

Note that this lecture will presumably take place digitally via ZOOM. 

 

Contact person: Ricarda Schauerte, M.Sc.

This course takes place throughout the semester. It consists of a lecture (Thursday) and a tutorial (Monday/Tuesday) and is part of the module ”Integrated Management Seminar”.

 

Please register for the course in Learnweb to receive further information. For more information about the video conferencing software zoom, please visit http://go.wwu.de/zoom.

 

The indicated dates for the tutorial are three alternative dates, of which you ought to participate in one. In total, the tutorial will take place five times during the semester and at the indicated alternative time slots (5 x 3 (alternative) tutorials). The exact dates will be announced in the first lecture and via Learnweb.

Course grade: Practical assignment (5%) | Final exam (60 min) (95%)
Please register at the examination office for the regular examination period.

Credit points: 6 ECTS (BWL PO 2010)

During the course, please communicate and stay updated via the course page on Learnweb. Announcements, lecture slides and any additional material will be published there.

The password for all materials will be announced in the first lecture.

 

Description

The lecture Innovation Management deals with contingency factors, goals, strategies, process elements, and organizational structures of a systematic management of new products and the generation of related processes as well as the interplay between the different contributing areas in an organization. During the tutorial students work with case studies on successful and unsuccessful innovations. Additionally, knowledge on selected topics of the lecture is deepened.

Lecturers

  • Univ.-Prof. Dr. Thorsten Hennig-Thurau (responsible)
  • Ricarda Schauerte (accompanying)