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        • Determinants of Motion Picture Box Office and Profitability: An Interrelationship Approach
 

Determinants of Motion Picture Box Office and Profitability: An Interrelationship Approach

Hennig-Thurau Thorsten, Houston Mark B., Walsh Gianfranco



Publication type
Research article (journal)

Peer reviewed
Yes

Publication status
Published

Year
2007

Journal
Review of Managerial Science

Volume
1 (1)

Start page
1

End page
37

Language
English

ISSN
1863-6683

Full text
hennig-thurau_et_al._2007_rms_determinants_of_motion_picture_box_office_and_profitability_an_interrelationship_approach.pdf

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