Determinants of Motion Picture Box Office and Profitability: An Interrelationship Approach
Cite as
Hennig-Thurau, T., Houston, M., & Walsh, G. (2007). Determinants of Motion Picture Box Office and Profitability: An Interrelationship Approach. Review of Managerial Science, 1 (1), 65–92.Details
Publication type
Research article (journal)
Peer reviewed
Yes
Publication status
Published
Year
2007
Journal
Review of Managerial Science
Volume
1 (1)
Start page
65
End page
92
Language
English
ISSN
1863-6683
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