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MCM

The Decision Matters! - Organ Donation Awareness Days organized by the Cirlce of Excellence in Marketing

According to the Federal Centre for Health Education, although 84% of people in Germany have a positive attitude towards organ donation, only around 40% actually possess an organ donor card. Our CEM students see this gap as an opportunity to raise awareness – and are motivated to actively make a difference.

Nine students from the Circle of Excellence in Marketing have joined forces, conducted in-depth research, and secured cooperation partners who are now supporting the project with informative materials and small giveaways. The goal of our CEM students is to make knowledge about organ donation accessible, reduce uncertainty, and support students in making a self-determined decision.

Together, they aim to distribute 1,000 organ donor cards to students in just two days - sending a strong message.

When & Where?
Tuesday, 02 December, 11:30 AM - 3:00 PM at the Aasee cafeteria
Thursday, 04 December - exact location to follow shortly

Our CEM students are looking forward to seeing many of you there and hope that lots of students will soon make a conscious and informed decision regarding this important topic.