Hendrik Martin Schierwater | Marketing Center Münster

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Hendrik Martin Schierwater
Research Assistant

Professorship of Digital Transformation: Impact on People, Economy, Society (Prof. Hohenberg)

Schlossplatz 3
48149 Münster

hendrikmartin.schierwater@wiwi.uni-muenster.de

Research foci
- Marketing Strategy & Leadership in the Digital Age
- Textual & spatial data analysis
- Augmented Reality in Operations, Innovation & Service Management