Beschwerdezufriedenheit

Hennig-Thurau T

Cite as

Hennig-Thurau, T. (2001). Beschwerdezufriedenheit. In Diller, H. (Ed.), Vahlens Großes Marketing-Lexikon (pp. 148–149). München: Vahlen.

Details

Publication type
Entry in encyclopedia (book contribution)

Publication status
Published

Year
2001

Book title
Vahlens Großes Marketing-Lexikon

Editor
Diller Hermann

Start page
148

End page
149

Publisher
Vahlen

Place
München

Language
German