German Consumer Decision-Making Styles

Walsh G, Mitchell V-W, Hennig-Thurau T

Cite as

Walsh, G., Mitchell, V.-W., & Hennig-Thurau, T. (2001). German Consumer Decision-Making Styles. Journal of Consumer Affairs, 35 (1), 73-95.

Details

Publication type
Research article (journal)

Peer reviewed
Yes

Publication status
Published

Year
2001

Journal
Journal of Consumer Affairs

Volume
35 (1), 73-95

Language
English

ISSN
0022-0078

Full text
walsh_et_al._2001_jca_german_consumer_decision-making_styles.pdf