Customer Orientation of Service Employees – Toward a Conceptual Framework of a Key Relationship Marketing Construct

Hennig-Thurau T, Thurau C



Publication type
Article in Journal

Peer reviewed
Yes

Publication status
Published

Year
2003

Journal
Journal of Relationship Marketing

Volume
2 (1-2)

Start page
23

End page
41

Pages range
23-41

Language
English

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