Customer Orientation of Service Employees – Toward a Conceptual Framework of a Key Relationship Marketing Construct

Hennig-Thurau T, Thurau C



Publication type
Research article (journal)

Peer reviewed
Yes

Publication status
Published

Year
2003

Journal
Journal of Relationship Marketing

Volume
2 (1-2)

Start page
23

End page
41

Language
English

ISSN
1533-2667

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