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        • Determinants of Motion Picture Box Office and Profitability: An Interrelationship Approach
 

Determinants of Motion Picture Box Office and Profitability: An Interrelationship Approach

Hennig-Thurau T, Houston MB, Walsh G



Publication type
Article in Journal

Peer reviewed
Yes

Publication status
Published

Year
2007

Journal
Review of Managerial Science

Volume
1 (1)

Start page
65

End page
92

Pages range
65-92

Language
English

Full text
hennig-thurau_et_al._2007_rms_determinants_of_motion_picture_box_office_and_profitability_an_interrelationship_approach.pdf

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