Vertrauen in Kundenartikulationen auf virtuellen Meinungsplattformen

Hennig-Thurau T, Hansen U, Eifler V, Bornemann D



Publication type
Chapter in Book

Peer reviewed
Yes

Publication status
Published

Year
2002

Book title
Dienstleistungsmanagement Jahrbuch 2002 – Electronic Services

Editor
Bruhn M, Stauss B

Start page
461

End page
487

Pages range
461-487

Publisher
Gabler

Place
Wiesbaden

Language
German

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