Die Anwendung multivariater Analysemethoden in der Marktforschung - Ein Überblick
Backhaus K, Weiber R
Publication type
Research article (journal)
Peer reviewed
No
Publication status
Published
Year
1984
Journal
WISU
Volume
12
Issue
10
Start page
457
End page
462
Language
German
ISSN
0340-3084