Die Anwendung multivariater Analysemethoden in der Marktforschung - Ein Überblick

Backhaus K, Weiber R

Publication type

Research article (journal)

Peer reviewed

No

Publication status

Published

Year

1984

Journal

WISU

Volume

12

Issue

10

Start page

457

End page

462

Language

German

ISSN

0340-3084