The Impact of Critical Incidents on Customer Satisfaction in Business-to-Business Relationships

Backhaus K, Bauer M

Cite as

Backhaus, K., & Bauer, M. (2001). The Impact of Critical Incidents on Customer Satisfaction in Business-to-Business Relationships. Journal of Business-to-Business Marketing, 8(1), 25–54.

Details

Publication type
Research article (journal)

Peer reviewed
Yes

Publication status
Published

Year
2001

Journal
Journal of Business-to-Business Marketing

Volume
8

Issue
1

Start page
25

End page
54

Language
English

ISSN
1051-712X