Country Risk Assessment in International Industrial Marketing
Cite as
Backhaus, K. (1986). Country Risk Assessment in International Industrial Marketing. In Industrial Marketing — A German American Perspective (pp. 245–273). Berlin: Springer Verlag.Details
Publication type
Research article (book contribution)
Publication status
Published
Year
1986
Book title
Industrial Marketing - A German American Perspective
Start page
245
End page
273
Publisher
Springer Verlag
Place
Berlin
Language
English