What do we know about Business-to-Business Interactions? A Synopsis of Empirical Research on Buyer-Seller Interactions
Backhaus K, Büschken J
Publication type
Forschungsartikel (Buchbeitrag)
Publication status
Published
Year
1997
Book title
Relationships and Networks in International Markets
Start page
13
End page
36
Publisher
Pergamon Verlag
Place
Oxford
Language
English