What do we know about Business-to-Business Interactions? A Synopsis of Empirical Research on Buyer-Seller Interactions

Backhaus K, Büschken J

Cite as

Backhaus, K., & Büschken, J. (1997). What do we know about Business-to-Business Interactions? A Synopsis of Empirical Research on Buyer-Seller Interactions. In Relationships and Networks in International Markets (pp. 13–36). Oxford: Pergamon Verlag.

Details

Publication type
Research article (book contribution)

Publication status
Published

Year
1997

Book title
Relationships and Networks in International Markets

Start page
13

End page
36

Publisher
Pergamon Verlag

Place
Oxford

Language
English