What's a movie worth? : determinating the monetary value of motion pictures' TV rights
Hennig-Thurau T, Fuchs S, Houston M
Publication type
Forschungsartikel (Zeitschrift)
Peer reviewed
Yes
Publication status
Published
Year
2012
Journal
International Journal of Arts Management
Volume
15 (3), 4-20
Language
English
ISSN
1480-8986
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