Healthcare Marketing – Eine kritische Reflexion

Meffert Heribert, Rohn Friederike

Cite as

Meffert, H., & Rohn, F. (2011). Healthcare Marketing — Eine kritische Reflexion. Marketing Review St. Gallen, 6, 8–15.

Details

Publication type
Research article (journal)

Peer reviewed
Yes

Publication status
Published

Year
2011

Journal
Marketing Review St. Gallen

Volume
6

Start page
8

End page
15

Language
German