Timingstrategien des internationalen Markteintritts

Meffert Heribert, Pues Clemens

Cite as

Meffert, H., & Pues, C. (1997). Timingstrategien des internationalen Markteintritts. In Macharzina, K., & Oesterle, M.-J. (Eds.), Handbuch Internationales Management (pp. 253–266). Wiesbaden: Gabler.

Details

Publication type
Research article (book contribution)

Peer reviewed
Yes

Publication status
Published

Year
1997

Book title
Handbuch Internationales Management

Editor
Macharzina Klaus, Oesterle Michael-Jörg

Start page
253

End page
266

Publisher
Gabler

Place
Wiesbaden

Language
German