Retention and Turnover of Direct-Selling Distributors

Allendorf, Julian F.; Coughlan, Anne T.; Krafft, Manfred

Keywords
Direct Selling; Distributors; Intention to Leave; Retention; Turnover of Salespeople

Publication type

Research article in proceedings (conference)

Peer reviewed

Yes

Publication status

Published

Year

2017

Conference

46th European Marketing Academy (EMAC) Conference

Venue

Groningen, the Netherlands

Book title

Proceedings of EMAC annual conference

Editor

European Marketing Academy (EMAC)

Start page

1

End page

8

Publisher

Selbstverlag / Eigenverlag

Place

Brüssel

Language

English