Retention and Turnover of Direct-Selling Distributors

Allendorf, Julian F.; Coughlan, Anne T.; Krafft, Manfred

Keywords

Direct Selling; Distributors; Intention to Leave; Retention; Turnover of Salespeople

Cite as

Allendorf, J. F., Coughlan, A. T., & Krafft, M. (2017). Retention and Turnover of Direct-Selling Distributors. In European, M. A. (. (Ed.), Proceedings of EMAC annual conference (pp. 1–8). Brüssel: Selbstverlag — Eigenverlag.

Details

Publication type
Research article in proceedings (conference)

Peer reviewed
Yes

Publication status
Published

Year
2017

Conference
46th European Marketing Academy (EMAC) Conference

Venue
Groningen, the Netherlands

Book title
Proceedings of EMAC annual conference

Editor
European Marketing Academy (EMAC)

Start page
1

End page
8

Publisher
Selbstverlag / Eigenverlag

Place
Brüssel

Language
English