EDV-Anwendungen im Marketing

Meffert Heribert

Cite as

Meffert, H. (1980). EDV-Anwendungen im Marketing. In Plötzeneder, H.-D. (Ed.), Wirtschaftsinformatik III (pp. 29–56). Stuttgart und New York.

Details

Publication type
Research article (book contribution)

Peer reviewed
Yes

Publication status
Published

Year
1980

Book title
Wirtschaftsinformatik III

Editor
Plötzeneder Hans-Dieter

Start page
29

End page
56

Place
Stuttgart und New York

Language
German