Instrumente, absatzpolitische
Meffert Heribert
Publication type
Research article (book contribution)
Peer reviewed
Yes
Publication status
Published
Year
1974
Book title
Handwörterbuch der Absatzwirtschaft
Editor
Tietz Bruno
Start page
887
End page
896
Publisher
Schäffer-Poeschel
Place
Stuttgart
Language
German