Die Anwendung mathematischer Modelle im Marketing

Meffert Heribert, Freter Hermann, Schmitt-Grohé Jochen, Steffenhagen Hartwig



Publication type
Research article (book contribution)

Peer reviewed
Yes

Publication status
Published

Year
1971

Book title
Schriften zur Unternehmensführung

Editor
Jacob Herbert

Pages range
23-54

Edition
15

Publisher
Wiesbaden

Place
1971

Language
German