Frustration in hierarchischen Kundenbindungsprogrammen: Eine Empirische Untersuchung

Blacha Kirsten



Publication type
Chapter in Book

Peer reviewed
Yes

Publication status
Published

Year
2014

Book title
Kundenmanagement & Electronic Commerce

Editor
Krafft Manfred

Start page
1

End page
340

Pages range
340

Publisher
Springer Gabler