Frustration in hierarchischen Kundenbindungsprogrammen: Eine Empirische Untersuchung
Blacha Kirsten
Publication type
Research article (book contribution)
Peer reviewed
Yes
Publication status
Published
Year
2014
Book title
Kundenmanagement & Electronic Commerce
Editor
Krafft Manfred
Start page
1
End page
340
Publisher
Springer Gabler
Language
German