A Model of Idea Production in Focus Groups: Theoretical and Empirical Analysis

Krafft Manfred, Raman Kalyan

Cite as

Krafft, M., & Raman, K. (2001). A Model of Idea Production in Focus Groups: Theoretical and Empirical Analysis. Working Paper der University of Michigan at Flint.

Details

Publication type
Working paper

Peer reviewed
Yes

Publication status
Published

Year
2001

Publisher
Working Paper der University of Michigan at Flint

Language
English