Benchmarking
Krafft Manfred
Publication type
Research article (book contribution)
Peer reviewed
Yes
Publication status
Published
Year
1999
Book title
Verkauf: Kundenmanagement, Vertriebssteuerung, e-Commerce
Editor
Albers Sönke, Hassmann Volker, Somm Felix, Tomczak Torsten
Pages range
1-17
Publisher
Gabler
Place
Wiesbaden
Language
German