How Ongoing Relationships Facilitate Buyer-Seller Negotiation Processes and Outcomes

Geiger, I.; Wilken, R.; Backhaus, K.



Publication type
Chapter in Book

Peer reviewed
No

Publication status
Published

Year
2015

Book title
Kundenintegration und Leistungslehre

Editor
Haase, M.; Fließ, S.; Jacob,F.; Ehret, M.

Pages range
369-389

Language
English