Dutch Customer Performance Index 2011: IKEA levert beste klantprestaties

Bügel M., Verhoef P. C., Hoving-Wesselius T., Wiesel T., Bouma J., Alleman T.



Publication type
Non-scientific contribution (journal)

Peer reviewed
No

Publication status
Published

Year
2011

Journal
Tijdschrift voor Marketing

Volume
Februar

Language
Dutch; Flemish